Bollywood actress Kajol has revealed that she is completely won over by the recent screening of Pakistani dramas in India and the quality of their stories.
As per the report of the Express Tribune, the 'Dilwale Dulhania Le Jayenge' star said that her mother-in-law follows them religiously on this channel called Cine Dosti and even she herself has managed to watch a few episodes with her and was really impressed.
She added that the serials have good content and the language is extremely pleasant to hear and feels that Indian television producers have a lot to learn from Pakistani dramas, which are much shorter and crisper in comparison, as they finish one story in 15 episodes, making it very interesting to watch.
With the launch of Zee Network’s Zindagi TV channel last month, Indians are being treated to the best of new-age Pakistani TV dramas on offer. Hum TV’s booming success Zindagi Gulzar Hai and A-Plus’ Aun Zara have earned much praise and appreciation in Indian newspapers and social media.
When plans for the channel, Zindagi TV, were announced, there was speculation that it would be rejected by Indian viewers. Instead, it has become a hit among many national TV critics and urbanites who are tuning in and buzzing about it on social media since its debut in June. The industry site IndianTelevision.com called it "a bet that worked." Ratings are up, too.
According to India's Television Audience Measurement, a private ratings company, the channel exceeded expectations for early viewership, beating several other Indian entertainment channels. It still lags far behind the most popular shows. What sets Pakistani dramas apart, according to Indian TV critics, is their fast pace (Pakistani dramas are over in three months, compared to years for Indian shows), more realistic settings (middle-class houses instead of mansions), and, unlike Bollywood-inspired dramas, a lack of singing. The warm reception is "prompting Indian producers to do a rethink on the content they churn out," a columnist for the Indian newssite DNA wrote recently.